
Since the Ministry of Public Security deployed the "One Helmet, One Belt" safety protection campaign nationwide, wearing helmets on horseback has gradually changed from an "emergency measure" to a "travel habit". The social ownership of electric vehicles in our country has reached hundreds of millions, and the large number of existing riders combined with continuously improving safety awareness has led to a stable growth period in the helmet market. As the core component of helmets, the market logic of mirrors is quietly changing. Firstly, from the outbreak of incremental growth to the initial stage of the "one helmet, one belt" campaign to improve stock quality, the demand for helmets exploded in the short term, resulting in a shortage of supply and leaving behind the aftermath of low-priced and low-quality industries. As the market returns to rationality, industry competition has shifted from competing on production capacity and price to competing on quality and regulations. At the same time, as vulnerable and replacement parts, the market space for after-sales support and continuous supply of mirrors is being re evaluated - mirrors with a lifespan of one to two years correspond to the demand for repeat purchases that last for many years. 2. Demand stratification: Commuting, motorcycle travel, and sports all have their own demands. Commuting users are concerned about anti fog and high-definition transparency, with winter fogging being the most frequent source of negative feedback; Motorcycle and travel users value impact resistance, UV protection, and variable performance, and the constantly changing lighting environment on the road requires all-weather requirements for the mirror; Sports and aviation enthusiasts pursue the ultimate optical quality and helmet fit. The stratification of demands is pushing the extensive era of "one mirror conquering the world" towards the refined era of functional segmentation. 3、 The market for matching and replacement is underestimated for channel partners. Full helmet sales are a one-time occurrence, while mirror replacement is a continuous occurrence. The compatibility of accessories for branded helmets, the stability of mirror delivery time, and the speed of replenishment response are becoming increasingly important indicators in channel selection. Whoever can provide stable model adaptation and supply guarantee can lock in the long term orders of the channel. The market's transition from 'whether there is' to' whether it is good or not 'is essentially a competition of supply side capabilities. As the original mirror manufacturer, we provide customized production, stable batch supply, and comprehensive testing support for helmet manufacturers and wholesale partners according to helmet adaptation, sharing the increasing dividends of the quality era with channel partners